Selfridges has unveiled its highly anticipated Beauty Advent Calendar for 2025—an indulgent 37-piece collection priced at £250 (about $300), with a total value of £1,136. Inside, beauty lovers will discover cult-favorite brands and exclusive treats, including full-size gems from Charlotte Tilbury, Jo Malone, Augustinus Bader, and more.
The calendar’s design echoes Selfridges’ signature flair—bright yellow, fashionably festive, and built to delight. Its contents include deluxe skincare, makeup, haircare, and fragrance picks from elite brands across the beauty spectrum, curated for daily luxury and discovery.
Beauty editors are already calling it the season’s must-have, with limited early release and waitlist alerts signaling a fast sell-out risk. Given its extraordinary value and exclusivity, it’s not just a gift—it’s a statement piece for holiday beauty aficionados.
Buy it here: Selfridges Beauty Advent Calendar 2025 — £250 / $300
The Author

Sasha Lane
Staff Writer, Readovia