Summer is off to a sizzling start in the beauty world with stellar new product launches spanning skincare, haircare, and makeup. Here are the must-watch releases lighting up the season:
- OLLY debuts Mood + Skin body care — vitamin-enriched formulas infused with calming scents designed to support both skin health and emotional wellbeing in one step.
- e.l.f. Cosmetics x Pinterest color tool — a smart new feature helping you find your perfect foundation match using visual cues from your own style.
- Tree Hut’s Bdy. serum — a body-focused skincare line launching with a hyaluronic acid-rich serum aimed at hydration from head to toe.
- Polite Society Highlight Society powder — a highlighter offering luminous glow in a sleek, easy-to-apply compact.
- Aveda Miraculous Oil — a plant-powered serum promising both shine and strength for hair.
- Circē minimalist skincare trio — launching with a potent vitamin C serum, designed for clean, effective daily routines.
- Deborah Pagani Essential Nectar serum — a luxe haircare treatment aiming to revitalize and add silkiness.
- Trinny London’s Skin Vitality Elixir — an extension of its hit Take Back Time line, formulated to boost glow and hydration.
- Hydrafacial Pep9 Booster — a peptide‑powered anti‑aging booster, now available for at‑home use.
The Trend
These launches reflect a clear trend: beauty products that multitask—blending skincare benefits with mood, tech convenience, and lifestyle elegance.
The Author

Sasha Lane
Staff Writer, Readovia