Reports indicate that Netflix and Apple TV+ are intensifying efforts to secure live sports rights, a move that could redefine the future of streaming.
Netflix is poised to exclusively stream the MLB Home Run Derby through 2028, marking one of its boldest pushes yet into live content. This builds on its growing presence in sports after experimenting with high-profile events, including NFL holiday broadcasts that drew massive viewership.
Apple, meanwhile, is doubling down on its sports portfolio. Already holding a decade-long deal for MLS Season Pass and streaming select MLB games, Apple is now reportedly eyeing Formula 1 U.S. rights, in addition to exploring playoff baseball and Sunday Night Baseball opportunities.
Together, these moves signal a turning point. As traditional streaming competition slows, live sports may emerge as the next great battleground—one that could determine which platforms dominate in the years ahead.
The Author
Ava Rhodes
Staff Writer, Readovia
